Gaya APA

Lovelock, Christopher H. (1994). Product plus: how product+service=competitive advantega (1). New York: Mc Graw Hill.

Gaya Chicago

Lovelock, Christopher H. Product plus: how product+service=competitive advantega. 1 New York: Mc Graw Hill, 1994. Text.

Gaya MLA

Lovelock, Christopher H. Product plus: how product+service=competitive advantega. 1 New York: Mc Graw Hill, 1994. Text.

Gaya Turabian

Lovelock, Christopher H. Product plus: how product+service=competitive advantega. 1 New York: Mc Graw Hill, 1994. Print.